Data Analysis
Digital Marketing

Beats by Dre Data Analytics: Qualitative & Quantitative Insights

Turn data into insight. Explore the world of consumer analytics through hands-on projects in survey analysis, sentiment mining, and AI-powered data storytelling. Learn how to decode customer feedback, clean and analyze real-world data, and create dashboards and presentations that drive decisions.

12 weeks
Starts
September 25, 2025
Start Project TodayLearn More

From cleaning and visualizing datasets in Python to performing AI-powered sentiment analysis and building dashboards, you’ll master the art of turning raw input into powerful business insights. 

You’ll dive deep into real consumer feedback and rich dataset: survey data, social media reviews, open-ended responses — and learn how to extract meaning from the noise.

Project Output

‍

Present your dashboards and synthesis of insights to the senior leaders at Beats by Dre via a presentation. 

You will analyze the consumer journey of Beats customers, analyze survey data, perform sentiment analysis, and visualize findings using AI tools. By the end, you will synthesize their insights into presentations and dashboards, effectively communicating data-driven conclusions in professional formats.

By the end of this Externship, externs will have created:

  • Google Colab Notebook
  • Gamma Presentation
  • Claude Artifact Dashboard
Get Started Today

Join our 12-week Externship with Beats by Dre and learn real world data analytics skills, AI, and more!

Start Project Today

What past Externs have to say

Erik Schalk
Beats by Dre Extern
"Extern played a crucial role in bridging the gap between my formal business education & real-world application. The opportunity to present actionable recommendations to the Head of Customer Insights at Beats by Dre was invaluable, propelling my leadership journey and paving the way for my current role at Rolls-Royce.”
Now a Project Lead
at Rolls-Royce
Tori Nguyen
AT&T Extern
“I credit the Externship as the sole reason I was hired to intern at AT&T. I had never heard of the AT&T internship program and would never have applied to it if I hadn’t gone through the Externship. It allowed me to develop my skills, showcase my work and ultimately stand out so I was awarded the opportunity to interview the CEO of AT&T!”
Became an intern
at AT&T
Richard Wilson
Meta Extern
"The Externship is a great way to introduce students to what it is like to work on a project. I became a lot more data-focused and analytical in my approach. As an industrial engineering major, people questioned how the externship was related to my studies. My journey has shown me that you don’t have to be limited by your major."
Now a Technical
Program Manager at Meta
Maisa Mirza
HP Tech Ventures Externship
“During my venture capital externship, I learned how to use industry-standard metrics and tools like SQL and Tableau to determine startup success potential.This opportunity helped me stand out as a candidate and opened new doors for me - including offers from EY and Accenture."
Now an Analyst
at Accenture
Garrett Boyce
HP Tech Ventures Externship
“If I hadn’t done a VC externship during term time, I know I’d be spending hours watching YouTube videos just to understand which careers I might enjoy! I don’t think I fully understood the value of an externship till I actually did one and now I want to argue that externships should be a part of the college experience for every student.”
Now an Analyst at Boston Consulting Group
Diego Juarez
Crafted Capital Externship
“My Externship really changed my career trajectory. As students, we often chase after Fortune 500 work experiences, but the intimate experience of getting to work with a startup can actually really help you learn a lot and level up what you can bring to the table. My cohort even had the opportunity to speak with the founder of Crafted Capital and learn from his firsthand experience.”
Now a CLDP Analyst at
JP Morgan Chase & Co

Skills You'll Gain

Data Preparation:
Clean and organize datasets for effective analysis.
Quantitative Data Analysis:
Analyze numerical data to uncover key trends and patterns in customer behavior.
Qualitative Data Analysis:
Interpret open-ended responses to understand consumer motivations and preferences.
Data Visualization:
Create visual reports to present findings and recommendations clearly.
Sentiment Analysis:
Used Python to analyze customer feedback, capturing sentiment and emotions from reviews and survey responses.
Tools You'll Learn:
Python, Claude, GPT

Your Schedule

12 weeks
Project 1
—
Learn Why Consumer Insights Matter
Project 2
—
Analyze Consumer Insights
Project 3
—
Conduct Sentiment Analysis
Project 4:
—
Synthesize Consumer Insights

About Beats by Dr Dre

Beats by Dre, founded in 2006, is a leading audio brand known for its premium headphones, earphones, and speakers. As a company focused on innovation and customer satisfaction, Beats by Dre uses data-driven insights to ensure its products stay ahead of market trends and meet the needs of its global audience.

The Home Depot is not accepting or considering any applications for this Externship through other channels.
Meet Your Host

Camille Barbier

Sr. Principal at Energy Innovation Capital

I specialize in providing consumer insights that drive brand strategy and solve business problems. I’m passionate about turning data into engaging stories that combine primary research, social media, and youth / cultural insights.

Get Started Today

Join our 12-week Externship with Beats by Dre and learn real world data analytics skills, AI, and more!

Start Project Today
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