Pinterest Externship via Extern
Business Administration senior at University of Washington, exploring consumer trends through a Pinterest GenZ externship.
Portfolio of externship work and related projects focused on Gen Z consumer behavior, market research, and business analysis.
Pinterest · ✅ Verified by Extern · ⏱️ In progress
A Pinterest externship researching Gen Z consumer behavior, centered on designing and running a Jobs-to-be-Done survey and synthesizing findings for an advertiser-facing pitch.
Business Administration senior at University of Washington, exploring consumer trends through a Pinterest GenZ externship.
I am Phuong Truong, a senior at the University of Washington studying Business Administration and Management. I have some work experience and am completing a Pinterest GenZ Consumer Behavior externship while finishing my bachelor's degree.
Externships
Pinterest - GenZ Consumer Behavior Externship
In progress
Experience
Social Media Coordinator (previously Student Content Creator)
UW Foster School of Business · Sep 2025 - Present
Media Chair (previously Graphic Designer and Freshman Intern)
Vietnamese Student Association (VSAUW) · Sep 2023 - May 2026
Social Media Intern - Content Lab
PURPOSE.ANT · Jun 2025 - Sep 2025
Marketing Coordinator
TEDxUofW · Sep 2024 - Sep 2025
Project Manager - Signature Photo Organizing
Consulting Business & Development Center (CBDC) · Jan 2025 - Jun 2025
Social Media Consultant
American Marketing Association (AMA) · Oct 2024 - Jan 2025
Education
University of Washington, Foster School of Business
Business Administration: Marketing & Information Systems · Class of 2027
Skills
✅ Verified by Extern · ⏱️ In progress
A Pinterest externship researching Gen Z consumer behavior, centered on designing and running a Jobs-to-be-Done survey and synthesizing findings for an advertiser-facing pitch.
The project analyzed how Gen Z uses Pinterest by designing and deploying a Jobs-to-be-Done survey to at least 30 Gen Z respondents, then synthesizing responses into a single evidence-backed insight. The work produced a concise advertiser-facing finding and a pitch delivered on video.
I designed and ran a Jobs-to-be-Done survey with Gen Z participants, analyzed the responses, and distilled the results into a single advertiser-facing insight presented as a short pitch.
