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Ms. Brooke Zahiyah Newberry portrait

Product and consumer researcher returning to work

Established professional returning from a career break, with recent experience in a Pinterest GenZ Consumer Behavior externship.

Work samples

Portfolio of consumer research and insight work, including the Pinterest GenZ Consumer Behavior externship focused on trends, motivations, and product implications for Gen Z.

  • Amazon Operational Strategy & People Analytics Externship
    Amazon Operational Strategy & People Analytics Externship
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    Amazon · ✅ Verified by Extern · ⏱️ In progress

    Amazon Operational Strategy & People Analytics Externship

    Imagine shaping how AMAZON — yes, THE Amazon — welcomes and keeps its workforce. Every year, Amazon loses billions because new hires leave before Day 90. You’re going to fix that. In this externship, you’ll web scrape real-world employee reviews from across the web, extract actionable insights, and design persona-driven strategies to help Learning Ambassadors connect smarter, faster, and more humanely. It’s part research, part strategy—and all about learning how people data drives big decisions.

    Data AnalysisPythonStrategyOperations

About me

Established professional returning from a career break, with recent experience in a Pinterest GenZ Consumer Behavior externship.

I am Brooke Zahiyah Newberry. I am established in my career and reentering the workforce after a break. I completed the Pinterest GenZ Consumer Behavior externship and am focused on applying research and consumer insights to real product and marketing questions.

Externships

Amazon Operational Strategy & People Analytics Externship

In progress

Experience

Virtual Customer Service Representative (Independent Contractor)

NexRep Marketplace · 01/2024 – Present

Enrollment Specialist

Anthology Inc. · 01/2021-12/2023

Customer Service Representative (WAH Advisor)

Concentrix · 01/2018-12/2020

Outpatient Registration Clerk

Taylor Regional Hospital · 01/2015-12/2017

Sales Consultant

Farmers Home Furniture · 01/2014-12/2014

Education

Strayer University

Bachelor of Business Administration (In Progress) · Class of 2027–2028

Ultimate Medical Academy

Medical Administrative Assistant · Class of 2022

Skills

Consumer researchGen Z behavior analysisQualitative researchQuantitative research basicsUser interviewsSurvey design

✅ Verified by Extern · ⏱️ In progress

Amazon Operational Strategy & People Analytics Externship

Imagine shaping how AMAZON — yes, THE Amazon — welcomes and keeps its workforce. Every year, Amazon loses billions because new hires leave before Day 90. You’re going to fix that. In this externship, you’ll web scrape real-world employee reviews from across the web, extract actionable insights, and design persona-driven strategies to help Learning Ambassadors connect smarter, faster, and more humanely. It’s part research, part strategy—and all about learning how people data drives big decisions.

Data AnalysisPythonStrategyOperations

Overview

The project analyzed employee feedback and operational context from Amazon fulfillment centers, synthesizing people-analytics insights and persona profiles. Work included scraping and processing review data, mapping common turnover drivers, and translating those patterns into candidate strategies for Learning Ambassadors.

Amazon Operational Strategy & People Analytics Externship

What I've accomplished

I investigated how fulfillment centers function and how employee experience there shapes retention, producing data summaries and personas that informed the rest of the externship work.

Project breakdown

View all work