I translate consumer research into concise, advertiser-facing insights about how Gen Z uses social platforms.
Projects include a Pinterest externship that produced advertiser-facing insights on Gen Z platform use, using consumer research methods and evidence-backed analysis.
Pinterest · ✅ Verified by Extern · ⏱️ In progress
A Pinterest externship focused on uncovering real, evidence-backed insights into how Gen Z uses the platform, using consumer research methods to produce an advertiser-facing story.
I translate consumer research into concise, advertiser-facing insights about how Gen Z uses social platforms.
I explore how young people use digital platforms, combining consumer research and storytelling to turn observations into clear recommendations. I have completed a Pinterest externship focused on Gen Z behavior and I am building more research-led projects as I start my career.
Externships
Pinterest - GenZ Consumer Behavior Externship
In progress
Experience
Receptionist for KSU Military and Veterans Center
Kennesaw State University · February 2023 - May 2024
Receptionist for Auburn University Veterans Resource Center
Auburn University · Feb 2021 - April 2021
Executive Assistant
Golden Partners, LLC · January 2020 - March 2020
Program coordinator
AParent Miracles · May 2017 - Current
Education
Kennesaw State University
Bachelor of Business Administration in Management · Class of 2025
Skills
✅ Verified by Extern · ⏱️ In progress
A Pinterest externship focused on uncovering real, evidence-backed insights into how Gen Z uses the platform, using consumer research methods to produce an advertiser-facing story.
The externship investigated how Gen Z engages with Pinterest through primary research and the Jobs-to-be-Done framework. The project designed and deployed a survey to over 30 Gen Z respondents, analyzed their responses, and produced an advertiser-facing insight plus a video pitch.
I designed and ran a Jobs-to-be-Done survey with more than 30 Gen Z respondents, synthesized their answers, and packaged a single evidence-backed insight into an advertiser-ready presentation and video pitch.
