BeReal. logoCurrently an Extern @BeReal.
Dhanya Sri Kothapally portrait

Data Analytics Enthusiast

I blend data analytics with product management to drive user engagement and innovation.

Work samples

I focus on data-driven projects in product management, user engagement, and social media innovation.

  • BeReal Product Management Externship
    BeReal Product Management Externship
    BeReal. logo

    BeReal. · ✅ Verified by Extern · ⏱️ In progress

    BeReal Product Management Externship

    Discover how product teams at social apps like BeReal design for authenticity while driving user growth. In this externship, you’ll explore what keeps users coming back— benchmarking competitors, analyzing engagement features, and designing your own growth-driven app feature. You’ll learn how to balance product innovation with BeReal’s unique mission of real, unfiltered connection. Perfect for those interested in product management, UX strategy, or social media innovation, this experience gives you a hands-on look at how product teams grow platforms without losing their core values.

    DesignUI/UXProduct Management
  • Resume Intelligence System (Self-Initiated AI Product)
    Resume Intelligence System (Self-Initiated AI Product)

    Owning the full product lifecycle of an AI resume-tailoring product from ideation onward: defined the problem, identified the target customer segment, wrote product requirements after validating the pain point against real market demand, and conducted market and competitive analysis (Jobscan, Teal, Resume Worded) with a pricing strategy and ROI rationale, then built a phased product roadmap that prioritizes features by customer value and delivery effort. Advancing the product through the development phase of the SDLC, managing the backlog and tracking each stage (requirements, development, QA, and testing) in JIRA to keep delivery structured and on schedule. Translating product requirements into a working MVP (Python, FastAPI, RAG with ChromaDB, Claude API) and defining a validation plan that measures real outcomes (user callbacks) over vanity metrics.

    PythonFastAPIChromaDBClaude API

About me

I blend data analytics with product management to drive user engagement and innovation.

I am a data analytics enthusiast with a passion for product management and user engagement. Currently, I am honing my skills through an externship at BeReal, where I explore how product teams design for authenticity and user growth. My academic journey at Northeastern University has equipped me with a strong foundation in analytical thinking and strategic problem-solving.

Externships

BeReal Product Management Externship

BeReal.

Experience

Data Engineer & MLOps Co-op (Product-focused)

Crewasis AI, New York · June 2026

Data Analytics Apprentice

Intelmatix · 2025

AI/ML Engineer

Technologics Global Pvt. Ltd., India · Sep 2023

Education

Northeastern University, Boston

Master of Professional Studies in Data Analytics (Applied Machine Intelligence) · Class of 2026

Anurag University, India

Bachelor of Technology in Artificial Intelligence · Class of 2024

Skills

Data AnalyticsProduct ManagementUX StrategyUser EngagementSocial Media Innovation

✅ Verified by Extern · ⏱️ In progress

BeReal Product Management Externship

Discover how product teams at social apps like BeReal design for authenticity while driving user growth. In this externship, you’ll explore what keeps users coming back— benchmarking competitors, analyzing engagement features, and designing your own growth-driven app feature. You’ll learn how to balance product innovation with BeReal’s unique mission of real, unfiltered connection. Perfect for those interested in product management, UX strategy, or social media innovation, this experience gives you a hands-on look at how product teams grow platforms without losing their core values.

DesignUI/UXProduct Management

Overview

The externship examined how a social app balances authentic user experience with growth strategies. The work compared competitor engagement features, mapped user flows, and analyzed usage data. Deliverables included experience maps, a user-data analysis, and feature design recommendations.

BeReal Product Management Externship

What I've accomplished

I reviewed BeReal's product, documented its user journeys, and analyzed engagement data to identify patterns and opportunities. Below are the concrete outputs I produced during the externship.

Project breakdown

View all works

Resume Intelligence System (Self-Initiated AI Product)

Owning the full product lifecycle of an AI resume-tailoring product from ideation onward: defined the problem, identified the target customer segment, wrote product requirements after validating the pain point against real market demand, and conducted market and competitive analysis (Jobscan, Teal, Resume Worded) with a pricing strategy and ROI rationale, then built a phased product roadmap that prioritizes features by customer value and delivery effort. Advancing the product through the development phase of the SDLC, managing the backlog and tracking each stage (requirements, development, QA, and testing) in JIRA to keep delivery structured and on schedule. Translating product requirements into a working MVP (Python, FastAPI, RAG with ChromaDB, Claude API) and defining a validation plan that measures real outcomes (user callbacks) over vanity metrics.

PythonFastAPIChromaDBClaude API
View all works

Document Intelligence Automation

Built a document-intelligence product that automated extraction and validation of key information from 200+ page mortgage documents by integrating OCR, PDF parsing (PyMuPDF), and RAG workflows into searchable, structured information. Designed the product's retrieval pipeline using LlamaIndex, applying chunk tuning, metadata filtering, and prompt optimization. Benchmarked multiple language models (Mistral, Phi-2) on accuracy and cost and packaged the result as a working demo interface and a stakeholder-facing technical report.

PyMuPDFRAGLlamaIndexMistralPhi-2
View all works

EV Adoption & Charging Infrastructure Optimization

Analyzed 179K+ EV registrations across 700+ Washington ZIP codes and Alternative Fuel Station data to find where charging demand outstripped supply, mapped adoption trends from 2015–2024 and built geographic pressure maps in Tableau, and translated the analysis into specific location recommendations for new charging stations.

Tableau
View all works

Mental-Health Emotion & Risk Classification Using NLP and Deep Learning

Trained an end-to-end NLP pipeline on 40K mental-health Reddit posts, performing preprocessing, class balancing, and linguistic normalization; tested TF-IDF + Logistic Regression and ULMFiT AWD-LSTM, improving prediction accuracy and conducting error analysis and model diagnostics. Adopted transfer-learning workflows and fine-tuned pretrained language models on domain-specific data.

TF-IDFLogistic RegressionULMFiT AWD-LSTM
View all works

Conversational AI Project on Financial Data Analysis

Designed a conversational AI chatbot that analyzed multi-year SEC 10-K data from Microsoft, Apple, and Tesla to provide financial insights; applied data extraction and analysis techniques using pandas and Excel to compute key financial KPIs.

pandasExcel
View all works

Malicious URL Detection

Directed a team project developing a malicious URL detection system using Convolutional Neural Networks (CNN) for feature extraction and Random Forest for classification.

CNNRandom Forest
View all works

Commute Time Optimization Analysis

Captured 64 real-time commute samples across two transit modes and performed time-series comparison using z-tests in R, confirming subway travel was faster than bus commutes and executing data wrangling, outlier filtering, statistical testing, and visualization.

R
View all works