Beats By Dre logoCurrently an Extern @Beats By Dre
Clarence Saunders portrait

Data Analyst

I have developed data analytics skills with a focus on consumer behavior and IoT security, aiming to deliver insights that drive decision-making and enhance security measures.

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Work samples

Check out my work in data analytics, focusing on consumer behavior analysis and IoT security, developed through impactful externships.

  • Beats by Dre Consumer Behavior & Market Analysis Externship
    Beats By Dre logo

    Beats By Dre · Apr 2026 · ✅ Verified by Extern

    Beats by Dre Consumer Behavior & Market Analysis Externship

    Discover how top brands like Beats by Dre turn consumer insights into products people can’t resist. Dive into the psychology of buying decisions, master survey design, and use cutting-edge AI tools to analyze real consumer data. In this externship, you’ll gain hands-on experience shaping marketing strategy for a leading global brand—perfect for anyone curious about marketing, psychology, or product innovation.

    Data AnalysisMarket ResearchPresentation Skills
  • Hydroficient IoT Cyber Defense Externship
    Hydroficient logo

    Hydroficient · Aug 2026 · ✅ Verified by Extern

    Hydroficient IoT Cyber Defense Externship

    Build, hack, and defend real IoT infrastructure, then hand your security playbook to an actual company. You’ll launch realistic cyberattacks, from spoofing and replay attacks to unauthorized shutoffs, and implement defenses like TLS and mTLS.

    Python ProgrammingData AnalysisThreat ModelingDashboard Development

About me

I have developed data analytics skills with a focus on consumer behavior and IoT security, aiming to deliver insights that drive decision-making and enhance security measures.

I am a data analyst with a passion for understanding consumer behavior and market dynamics. Currently, I'm gaining valuable insights through hands-on externships focused on IoT security and market analysis, while building my skills and confidence in real-world applications.

Externships

Beats by Dre Consumer Behavior & Market Analysis Externship

Beats By Dre

Experience

Shift Manager

Shake Shack · Aug 2018 - Aug 2026

Education

Queensborough Community College

A.S Engineering Science · Class of 2022

Google Data Analytics Professional Certificate

Data Analytics · Class of 2023

Coding Temple

Data Analytics · Class of 2025

Skills

Data AnalyticsConsumer BehaviorMarket AnalysisIoT SecuritySurvey DesignAI ToolsExcelSQL AnalyticsTableauPower BIDashboarding
Back to works
Beats By Dre · Apr 2026 ↗

✅ Verified by Extern

Beats by Dre Consumer Behavior & Market Analysis Externship

Discover how top brands like Beats by Dre turn consumer insights into products people can’t resist. Dive into the psychology of buying decisions, master survey design, and use cutting-edge AI tools to analyze real consumer data. In this externship, you’ll gain hands-on experience shaping marketing strategy for a leading global brand—perfect for anyone curious about marketing, psychology, or product innovation.

Data AnalysisMarket ResearchPresentation Skills

Overview

The externship analyzed consumer behavior around headphone purchases and produced concrete market artifacts. Work included a hosted interactive pain-point chart built from AI-generated data, an AIDA-based customer journey map with a supporting spreadsheet, a consumer survey design and ManyChat flow, quantitative and qualitative analysis of 20 responses, and an executive slide set recommending a

Beats by Dre Consumer Behavior & Market Analysis Externship
Open Link

What I've accomplished

I produced a portfolio of consumer-research artifacts: a hosted interactive pain-point chart, a finalized AIDA journey map, a survey and ManyChat flow, a mixed-methods analysis of 20 responses with CEO-style recommendations, and an executive slide set proposing a two-tier product lineup.

Project breakdown

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Hydroficient · Aug 2026 ↗

✅ Verified by Extern

Hydroficient IoT Cyber Defense Externship

Build, hack, and defend real IoT infrastructure, then hand your security playbook to an actual company. You’ll launch realistic cyberattacks, from spoofing and replay attacks to unauthorized shutoffs, and implement defenses like TLS and mTLS.

Python ProgrammingData AnalysisThreat ModelingDashboard Development

Overview

The work assessed The Grand Marina Hotel's IoT water system by mapping data flows, inventorying assets, and applying STRIDE to each component. Deliverables included a prioritized threat list with likelihoods, impacts, and risk ratings, a Python sensor-log generator and downloadable log, an insecure MQTT vulnerability report, TLS and mTLS experiments with measured latency, 12 replay-attack

Hydroficient IoT Cyber Defense Externship

What I've accomplished

I delivered a full technical security assessment for The Grand Marina water system: prioritized STRIDE threats with likelihoods and risk ratings, a Python sensor-log generator and downloadable log, a plain-text MQTT vulnerability report with remediation steps, TLS tests showing a 0.31% latency overhead, an mTLS rollout with onboarding policy and rejection tests, 12 replay-attack experiments, and

Project breakdown

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Personal Project · May 2026

Shake Shack Dashboard

Data AnalysisData VisualizationTableau

Overview

Shake Shack Dashboard

What I've accomplished

I've self-directed a project analyzing a 15-location retail store dataset ($42.6M simulated revenue) to build executive facing dashboards. I built geospatial, trend, and comparative performance visualizations to asses regional growth, store profitability, and customer experience metrics, enabling executive-level decision support.

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Personal Project · Feb 2026

Food Delivery Web App

I built a full-stack food ordering application using Python and Streamlit to simulate real-world e-commerce workflow. I had to implement pricing logic, delivery fee calculations, and order validation systems to evaluate pricing strategies and user behavior into a interactive dashboard for easy visib

Data AnalysisStreamlitDashboardingPython

Overview

I built a full-stack food ordering application using Python and Streamlit to simulate real-world e-commerce workflow. I had to implement pricing logic, delivery fee calculations, and order validation systems to evaluate pricing strategies and user behavior into a interactive dashboard for easy visibility.

Food Delivery Web App
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